Professor Robert West

Professor Emeritus of Health Psychology

University College London

Biography

Robert West is Professor Emeritus of Health Psychology at University College London, UK.  He is formerly Editor-in-Chief of the journal Addiction. He specialises in addiction and behaviour change and has authored or co-authored more than 900 scientific works including several books: Energise: The Secrets of Motivation, Theory of Addiction, Models of Addiction, The SmokeFree Formula, and The Behaviour Change Wheel. His personal website is www.rjwest.co.uk. Twitter: @robertjwest.

He has undertaken research and consultancy for companies that develop and manufacture smoking cessation medications but not e-cigarettes. He is an unpaid advisor to the UK’s National Centre for Smoking Cessation and Training. Most of his research is funded by Cancer Research UK.